Privacy & Policy – 4D Baby scans

Important Information

Please note that all Ultrasound services previously provided by Ultrasound Medic continue to be provided by Private Ultrasound Limited.
All of our ultrasound scan services are diagnostic and you will be provided with a written report and recommendation result on the day. You must be at least 18 years old at the time of booking your scan and you should inform us of any existing medical condition or pregnancy, as well as any treatment pending related to the scan service you are booking. If you are in any doubt about having any type of scan, you should consult your GP, Consultant or Midwife.

At the time of registering at the Clinic, we take your GP or other healthcare professional’s contact details and, on the occasion that your scan outcome is a medical follow-up recommendation, the ultrasound practitioner carrying out your scan will act upon their “duty of care” towards you and provide a copy report to your GP or other healthcare professional with your consent and approval. Note that this may take up to 48 hours with weekend appointments. The protocol used by Private Ultrasound for its ultrasound scans has never been shown to cause harm and we use the As Low As Reasonably Achievable (ALARA) principle when scanning. The study of ultrasound safety continues to be reviewed by various professional bodies.

Copyright Notice

This website is protected by copyright. It is published by Private Ultrasound Limited and may not be reproduced other than when downloaded and viewed for private use only. It is not to be otherwise reproduced or transmitted or made available on a network without the prior written consent of Private Ultrasound Limited. Private Ultrasound Limited logo is a registered trade mark. Any infringements of Private Ultrasound Limited rights will result in appropriate legal action.

Privacy Policy

This website is brought to you by Private Ultrasound Limited. We take the privacy of our website users very seriously. We ask that you read this Privacy Policy (‘the Policy’) carefully as it contains important information about how we will use your personal data.

Personal data – GDPR Compliant

We will obtain personal data about you (such as your name, address, and required health information) whenever you complete our registration form or book an appointment.Please note that we do not send email marketing, newsletters or any such outgoing and targeted marketing material to our clients.
We will only email you directly to confirm your booking or for any other relevant direct communication with you.

How we may use your personal data.

We will use your personal data for the purposes that include:

  • To help us identify you
  • Administration, Direct Communication and Billing
  • Fraud prevention and detection
  • To notify you of any changes to our services which may affect you
  • Improving our services

Keeping your data secure.

We will use technical and organisational measures to safeguard your personal data, for example:

  • we store your personal data on secure servers
  • payment details are encrypted using SSL technology

Whilst we will use all reasonable efforts to safeguard your personal data, you acknowledge that the use of the internet is not entirely secure and for this reason we cannot guarantee the security or integrity of any personal data which are transferred from you or to you via the internet.


We may monitor and record communications with you (such as emails) for the purpose of quality assurance, training, fraud prevention and compliance.

Information about other individuals.

If you give us information on behalf of someone else, you confirm that the other person has appointed you to act on his/her behalf and has agreed that you can:

  • give consent on his/her behalf to the processing of his or her personal data
  • receive on his/her behalf any data protection notices
  • give consent to the processing of his or her health information

Our contact details

2 Wimpole Street, London, W1G 9QD
020 7935 4417
07501 701 701

We may change this privacy policy from time to time. You should check this policy occasionally to ensure you are aware of the most recent version which will apply each time you access this website.